December 3, 2024 – NEWNTIDE, a leading air source heat pump brand, welcomed a distinguished delegation from the China Energy Conservation Association (CECA) to its headquarters for the “China Heat Pump Expo 2024 Brand Tour.” The delegation, led by Zhao Hengyi, Vice Chairman and Secretary-General of the Heat Pump Professional Committee of CECA, and accompanied by senior members of the industry media, visited NEWNTIDE to explore the company’s innovation and leadership in the air source heat pump sector.
A Warm Welcome to Industry Leaders from CECA
The China Energy Conservation Association (CECA) is a prominent Chinese organization focused on advancing energy conservation and promoting the efficient use of energy across China. The visit serves as the bridge to reinforce the exchange and collaboration between industry leaders, associations, and media.
The CECA delegation was warmly welcomed by Zhao Misheng, Chairman of NEWNTIDE, and Wu Bolan, Marketing General Manager, along with other senior leaders of the company. The delegation toured NEWNTIDE’s state-of-the-art facilities, including its product exhibition hall, heat pump laboratory, and intelligent manufacturing workshop. During the visit, the NEWNTIDE team provided a detailed overview of the company’s 21-year development history, its five core product categories, and its significant achievements in research and development.
Visited NEWNTIDE Exhibition Hall
NEWNTIDE Lab Tour
Aligning with Industry Goals: Promoting Green Development
During the event, Zhao Hengyi, Vice Chairman and Secretary-General of CECA, delivered an opening speech. He emphasized that NEWNTIDE’s mission to “make air source heat pump becomes an essential for a better human life” is fully aligned with the goals of the China Energy Conservation Association. He gave highly recognition for NEWNTIDE due to its consistent leadership in the industry and its good reputation from the market and customers. He also stressed that air source heat pumps are becoming an unstoppable trend in the industry, and called for closer collaboration between industry associations, companies, and the media to expand the market and strengthen the brand awareness of leading companies like NEWNTIDE, to accelerate the green development of the industry through collective efforts.
Zhao Hengyi, CECA Delegation Leader
NEWNTIDE’s Commitment to Innovation and Quality
The chairman of NEWNTIDE, Zhao Misheng, expressed his warm welcome and gratitude for the visit, recognizing the pivotal role the China Energy Conservation Association’s Heat Pump Professional Committee plays in the industry. He highlighted the committee’s contributions in guiding industry development and fostering collaboration.
Looking to the future, Chairman Zhao expressed strong confidence in the potential of the air source heat pump industry, predicting significant growth in the sector. He emphasized NEWNTIDE’s commitment to its “n+1” philosophy – going beyond meeting customer expectations by continually striving for excellence in product innovation, research and development, and customer service. With Focus on quality and cutting-edge technology development, NEWNTIDE aims to remain at the forefront of the industry, enhancing both consumer trust and market leadership.
Chairman of NEWNTIDE (left) and General Manager of Marketing (Right)
Unveiling New Business Developments and Growth Plans
Wu Bolan, General Manager of Marketing at NEWNTIDE, then took the stage to brief the association leaders and media guests on NEWNTIDE’s business developments for the year. She outlined the company’s efforts in digital transformation, highlighting the construction of a new intelligent digital factory set to commence operations in 2025. She emphasized that NEWNTIDE’s leading production capacity and innovation-driven approach have positioned it as a market leader in the heat pump industry. Nowadays, NEWNTIDE’s products have served thousands of households in China and export to more than 80 countries and regions, consistently ranking in the top sales tiers in various regional markets and receiving high praise from users.
In terms of brand strategy, NEWNTIDE has invested millions in advertising, generating unprecedented market momentum. This strong brand presence has significantly bolstered its market position and empowered its distribution network. In addition, NEWNTIDE’s commitment to brand excellence was also reflected in its recent recognition by the prestigious global consulting firm, Frost & Sullivan, which recognized NEWNTIDE as the “Pioneer of Inverter Heat Pump in China” and awarded it the title of “Top Sales Leader in China’s Inverter Heat Pumps Sector.”
No.1 selling brand in China’s inverter heat pump sector
A Commitment to Shaping the Future
The visit by the CECA delegation was not just a recognition of NEWNTIDE’s achievements but also a celebration of the collective potential of the industry to promote energy conservation and sustainable growth. As NEWNTIDE continues to innovate and expand, the company remains poised to shape the future of the air source heat pump industry, playing a key role in China’s journey toward energy efficiency and environmental sustainability. With a strong foundation in research, product development, and customer service, NEWNTIDE remains steadfast in its mission to innovate, collaborate, and inspire—making air source heat pump becomes an essential for a better human life
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